Big tech firms and AI startups are pouring more money into federal lobbying than ever before, as the industry faces growing questions about how it will be regulated. Last year, companies spent a whopping 141% more on AI-related lobbying compared to 2023, according to recent data.

In 2024, 648 companies shelled out cash to influence AI policy, up from just 458 the year before. Major players like Microsoft and OpenAI are leading the charge, backing bills like the CREATE AI Act and the Advancement and Reliability Act. These proposals aim to boost U.S. AI research and set up dedicated government centers for oversight.

AI-focused companies are also stepping up their game. OpenAI, for instance, spent $1.76 million on lobbying in 2024—a huge jump from $260,000 in 2023. Its rival, Anthropic, more than doubled its spending to $720,000, while Cohere upped its budget to $230,000. Together, these three companies spent $2.71 million on lobbying efforts, a fourfold increase from 2023.

Behind the scenes, these firms are hiring experts to navigate the tricky world of policymaking. Anthropic brought on its first in-house lobbyist, while OpenAI tapped a seasoned political strategist to lead its policy team.

Despite the surge in lobbying, progress on AI regulation has been slow. Over 90 AI-related bills were introduced in Congress last year, but few gained traction. States like Tennessee and California have taken matters into their own hands, passing laws to protect voice artists and require transparency from AI developers. However, no state has matched the comprehensive approach of the EU’s AI Act.

The federal government’s next steps remain unclear. While some lawmakers push for stricter rules, others, including former President Donald Trump, favor deregulation to keep the U.S. competitive in the global AI race.

As the debate continues, one thing is certain: AI companies aren’t holding back when it comes to shaping the future of their industry.